When I first started my blog, I spent a lot of time planning and doing target marketing research to decide where my blog would fit into the blogosphere. While I mainly wanted to write for fun, I also wanted to, you know, have an audience! I had no clue how many different types of blogs existed; I found everything from fan sites for TV shows to web analytics blogs, and a lot of “mommy blogs” which is where my blog would probably fall.
I thought I’d share a few tips that I learned along the way and that might help you if you’re thinking about starting your own blog:
- Pick a name that can grow with you. I’ve made my name work as I’ve grown, but I might have picked something broader had I thought it through a little more!
- Write about what you know, and about what you enjoy. At first I was very narrow in my focus, but then I realized I was missing out on writing about things I really love talking about – cooking, party planning, and crafts have since made their way into my posts.
- Be clear in what your goals are. Are you solely writing just to write, or do you hope to monetize your blog? Is audience size important to you? How many posts do you hope to publish each week? One year from now, what would you like your blog to be?
- Pay attention to your stats, but don’t let them consume you. Watch what your busiest days are; some tools will even report back with hour-by-hour traffic, letting you know the best time for posting. There are a lot of marketing analytics products to choose from; play around with them and find the one that works best for your needs.
- Make friends. Networking is crucial. I’ve learned so much from other bloggers, and have gotten great opportunities that I wouldn’t have known about otherwise.
- Be social. For a long time I underestimated the importance of presence on Facebook and Twitter. It’s a vital way to connect with readers and let them know about updates – and it’s an easy way for your readers to share things with their friends, vastly expanding your reach.
- Have fun! It’s not worth spending all your time working on something if you don’t enjoy it – and your attitude shines through your posts, so your readers will benefit if you have fun with what you do.
I Disclose: http://cmp.ly/3